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The Gift of Personalized Birthday Song

Birthdays are joyous annual milestones, but the tradition of singing “Happy Birthday” feels outdated. The generic song lacks personal meaning. Cadbury Mondelez, one of the world’s largest snack companies, wanted to make birthdays more magical by gifting customized musical greetings through their #MyBirthdaySong campaign. By collaborating with Gan.ai and other AI platforms, they created an… Continue reading The Gift of Personalized Birthday Song